Transportation & Logistics Consultants

Experts in the selection, development, and adoption of freight tech

Metafora is a technology consulting firm focused on transportation, logistics, and supply chain. Together with our clients, we are driving the transportation and logistics industry towards a more efficient world. 

Are you a 3PL, carrier, shipper or freight tech company trying to achieve superior business outcomes through technology?

Our people bring practical expertise in strategy, operations, and technology to guide clients in choosing, developing, and integrating technology that genuinely works in their operations and delivers the business benefits.

Services

Technology Consulting

We help you select, develop, and adopt the best technology to match your business goals.

Tech-enable Services

We offer turnkey, enterprise-level delivery solutions that minimize costs, enhance performance, and accelerate value realization.

M&A Support

We rapidly assess the business and commercial strength of potential acquisition targets, then, help integrate, transform, and grow them.

Business Consulting

We align business objectives, processes, and technology with data-driven strategies to transform supply chains into strategic assets.

We are Metafora

We are experts on what it takes to operate transportation and logistics with maximum efficiency and profitability.

We help you seize the opportunities you’ve identified, foresee the problems you haven’t, and lay out roadmaps to attack both.

 

We are transportation and logistics.

Metafora = μεταφορά μεταφορά

Noun. Transport, transportation.

Some call it consulting, we call it driving business forward.

Making every crate count. And, every innovation matter.

We are not in the business of delivering things, we’re in the business of delivering your company to the next level.

Metafora knows technology and, with their logistics industry expertise, emerged as the ideal partner to help Armstrong execute on our vision to drive real-world impact through technology advancements.

Cameron Ramsdell

CEO, Armstrong Transport Group

Industry Leaders Trust Metafora, some sample customers

FedEx Freight Logo Carousel
NTG
Covenant Logo Carousel
Werner Logo Carousel
Transplace Logo Carousel
US1 Industries
Redwood Logo Carousel
Convey Logo Carousel
MoLo Logo Carousel
Bluegrace Logo Carousel
Ally Logistics
Redwood Logo Carousel
Leonard's Express
NTG
Ally Logistics
Werner Logo Carousel
Ascent Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Ally Logistics
Leonard's Express
US1 Industries
US1 Industries
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel
Transplace Logo Carousel

What Clients Say

Our overall delivery excellence, MF outsized value to cost, and our impact on integrated teams throughout the delivery of multiple projects including non-asset parcel platform, customer portal, full TMS build.

Brian Work

Former CIO, Top 5 Brokerage

I love working with the team at Metafora because they know the T&L industry and we can get straight to what matters on the engagements we work on. Their diligence is always thorough and insightful, and their tech strategy and implementation expertise is actively driving operational value and cost savings within our portfolio.

James Samuelsen

Partner, Bluejay Capital

We got there years before we would have on our own if we hadn’t brought in Metafora. In three months, Metafora helped us focus and make progress on the highest impact areas.

Ryan Rogers

Founder & CEO, TextLocate

We engaged Metafora to help advance our key product development priorities. Their deep industry expertise and seasoned team delivered the capabilities we needed, accelerating time to market and enabling us to realize significant value from our partnership.

Billy Sarracino

CEO, Turvo

Metafora knows technology and, with their logistics industry expertise, emerged as the ideal partner to help Armstrong execute on our vision to drive real-world impact through technology advancements.

Cameron Ramsdell

CEO, Armstrong Transport Group

Metafora has proven to be a great partner. Our joint customer engaged them in a recent integration project, improving our time-to-market and enabling the reallocation of internal resources to other key initiatives.

Brooks McMahon

Vice President, Emerging Products & Business Development, Uber Freight

The Ultimate Buy vs Build Guide for Freight Tech

With freight tech, buy what gets the job done and build what differentiates you. This guide helps you decide when to buy and when to build.

 

Learn how to make this important tech decision.

Ebook - Ultimate Buy v Build Guide for Freight Tech

Dear people who move stuff,

We’re your partner for all things transportation. A guidance system providing logistics, supply chain, and technology solutions to take your business to new heights.

Let’s move stuff together.